When Omar Yunes became a franchisee of Sushi Itto, a leading Japanese food chain he didn’t know that he would become as successful as he is today. Mr. Yunes ventured into franchise business at the age of 21. Today, Yunes owns 13 franchised units in Veracruz, Puebla, and Mexico City. This represents ten percent of all the franchised units belonging to Sushi Itto. Omar was crowned the Best Franchisee of the World (BFW) in 2015, in an event held in Florence, Italy.
Before clinching the top position in the awards, the Mexican franchise beat competitors from Hungary, Brazil, France, Portugal, Italy, and Argentina. The evaluation was based on the effect of the franchise on the network, its influence on the network, employee motivation, and improvements proposed, and the number of savings implemented.
In a statement during the event, Omar Yunes stated that the award belongs to his team of employees who had made it possible for him to win the prize. At the same time, Diego Elizarrarras, BFW Mexican Organizer, praised Omar for improving the franchising-franchisee relationship. Omar was also praised for developing better information management system that has enabled the brand to have clear measurements of each franchised unit. At the same time, Sushi Itto CEO Benjamin Cancelmo congratulated Omar Yunes stating that the award is a manifestation of brand’s commitment towards achieving better consumer experience and improved flavor.
BFW Mexican Chapter
During the Mexican chapter, Omar Yunes emerged the top. Ivan Tamar, a franchisee of Prendamax came second. Tamar was honored for implementing tools that have revolutionized the entire marketing system of the Pawnshops franchisees. Elizarrarras congratulated the two franchisee winners stating that they have painted a different picture of Mexico on the international arena.
About Omar Yunes
Omar Yunes is a prominent Mexican-born business genius. He is a franchisee of Sushi Itto, which is one of the leading food chain franchises. Omar runs 13 franchised units, which represent ten percent of the total Sushi Itto’s franchised units. Mr. Yunes has made his name for excellent employee motivation and management skills.